New Privacy Feature for iOS will make Facebook opt-out of tracking ads
In this article we are going to see new privacy feature for iOS
phones. Facebook does not much satisfy with this feature.
iOS has testing its new privacy feature in iOS 14.4 Beta version.
Apple is one of the companies which cares about very much the privacy
of the users. They introduced the feature to limited iOS phones for
testing.
What this feature do? This feature prevents the user data to be
shared across websites and apps. This feature gives a prompt to the
user when they open an app or website and asks him or her
"Your data is used to provide you a better and personalized ad
experience", the user has two options Ask App not to Track or
Allow, user can choose any one option from the prompt.
This feature will rollout in the next year but those who downloaded
iOS 14.4 Beta version, they told that this feature is already rolled in
their phones.
Facebook strongly discourages this feature because they track their users
in many ways. Tracking of users and earning from that is Facebook biggest
revenue. When Apple rollout this feature to all, then after seeing Apple
many other companies also make this feature available to their user.
Then Facebook will no longer track their users.
Apple gives time to developers that they need to make necessary changes to
their products.
If Facebook does not prompt this feature, then Apple will remove Facebook
from their store.
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Last Updated on Dec 25, 2020 4:00 PM IST
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